Personal Data as an Asset: Design and Incentive Alignments in a Personal Data Economy

Image of a hand holding a tree of personal data such as phone, bank and home data

Video date:

Monday, 19 February, 2018

Video speaker(s):

Professor Irene Ng, Director of the International Institute for Product and Service Innovation and the Professor of Marketing and Service Systems at WMG, University of Warwick

Panel Discussants: Perry Keller, King's College London and John Sheridan, National Archives

Chair: Dr Nora Ni Loideain, Director and Lecturer in Law, Information Law & Policy Centre, IALS

Description

Despite the World Economic Forum (2011) report on personal data becoming an asset class the cost of transacting on personal data is becoming increasingly high with regulatory risks, societal disapproval, legal complexity and privacy concerns.

Professor Irene Ng contends that this is because personal data as an asset is currently controlled by organisations. As a co-produced asset, the person has not had the technological capability to control and process his or her own data or indeed, data in general. Hence, legal and economic structures have been created only around Organisation-controlled personal data (OPD).

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